Messi Dives into the Beauty Industry with his Latest Venture

Inter Miami star Lionel Messi has launched a new line of fragrances, aptly named ‘Messi Fragrances.’

Messi’s success continues to transcend beyond soccer. While his legacy on the field is undeniable, the Argentine icon is expanding his influence off the pitch with new business ventures.

Already involved in industries like hospitality and with signature products, including his custom burger at Hard Rock Café, Messi is now turning his attention to the world of fragrances with the launch of his latest business venture.

Where Can You Buy Messi’s Cologne and How Much Does It Cost?

Messi recently introduced ‘Messi Fragrances’ through an Instagram video, where he is described as “a footballer, a world champion, a father, and a gentleman.

A legend.” The brand’s slogan, “Messi, more than what we see,” captures the essence of the footballer’s latest endeavor. Messi expressed his excitement in a social media post, stating: “I’m thrilled to introduce my first fragrance, available at ‘Messi Fragrances’ and top perfumeries around the world. I hope you enjoy it.”

On the official ‘Messi Fragrances’ website, the perfume is available for €68.95 for a 100ml bottle, pricing it higher than any of Cristiano Ronaldo’s fragrances.

Additionally, a gift set is offered at €84.95, which includes a 100ml perfume, 250ml liquid soap, and a premium travel bag.

Argentina Faces Challenges Amid Hurricane Milton

While Messi’s fragrance launch is making headlines, Argentina and Messi himself are dealing with challenges off the field as Hurricane Milton approaches the U.S. National team coach Lionel Scaloni expressed his frustration over travel delays, saying, “Our flight was denied, so we’ll travel tomorrow, weather permitting. We hope to train in the morning and depart in the afternoon. That’s all we know for now.”

Argentina’s CONMEBOL qualifier against Venezuela is still scheduled for Thursday, October 10, with kickoff at 5:00 p.m. ET / 2:00 p.m. PT. Fans in the U.S. can catch the action live on Fanatiz.

This new chapter for Messi, both in business and on the field, continues to captivate fans worldwide.